In a bid to achieve a holistic lifestyle for themselves and their four children, Anna Addicoat and Andrew Brown moved from Sydney’s north shore to an organic farm in Windsor in what they call a “seed-change”.
Mr Brown, a businessman and former deputy mayor of Mosman Council, and Ms Addicoat, a former licensing director for major accounts including 20th Century Fox and Nine Network, moved to the banks of the Hawkesbury River to achieve an organic lifestyle and to produce a range of natural, organic body products.
Together with long-time friend, international award-winning horticulturalist, landscaping designer and TV personality Jamie Durie, they successfully launched skin care line People for Plants last year.
People for Plants aspires to the highest level of certified organic functional ingredients, sourced globally for their high potency and purity crafted into superb formulations at an accessible price point.
“We know how important it is to take care of your body both inside and out,” Ms Addicoat said.
“We made a lifestyle change to move to a farm to ensure we had more control over the development of our kids.
“Equally, we feel better about ourselves when we made good choices for our family and the environment – it’s important to us.
“It’s about a complete holistic approach to the body.”
Mr Brown, known globally for his work on introducing blanket smoking bans in public places across the Mosman shire during his time on Council, said he and his family have thoroughly enjoyed their time living in the Hawkesbury.
“We love it here, life moves at a slower pace compared to what we were used to in Mosman, and living down on the low-lands means we’re surrounded by turf farmers and market gardeners,” Mr Brown said.
“Our kids are thriving here. They are really living a life that allows them to play outside until its dark. We’re on 20 acres so there is plenty of room for them and their horses, and motorbikes.”
Despite his busy, high profile television career, Jamie Durie said his involvement with People for Plants has been life-long passion of his.
He said the range gives him the opportunity to put together everything that he has learnt about plants and horticulture from around the world to develop skincare products that work.
People for Plants is available from David Jones, Terry White Pharmacies and other selected health food stores. To find out more about the product visit the website peopleforplants.com.au