Sponsored by Small Business First
What’s your business’ biggest asset? No, it’s not your product, your IP, or even your staff. It’s you.
If you’re a small business owner, you are the most important piece of the puzzle. You have to be the dynamo driving your business forward – the eternal optimist, bringing the enthusiasm, the expertise, and the passion. Even if you don’t consider yourself an extroverted person, I have no doubt that your passion for what you do shines through to your staff, and customers.
The problem for many small businesses, however, is that they are not looking after their biggest asset. We might do everything in our power to bolster staff conditions, business processes and product or service delivery, but that all falls down if something happens to the captain of the ship.
Small business owners are the hardest working people in Australia. Without a doubt. But the hard work and stress can really take a toll on your health, both mental and physical. A business owner is responsible for the health and well-being of their staff. But don’t ever forget that your own health and well-being should be given just as much priority. I hate hearing stories of business owners who have pushed themselves to the limits to be successful, at the sake of their personal relationships, of their health, and end up paying the consequences.
And it doesn’t take much to take care of yourself.
While a business owner’s dedication to working through holidays is admirable, it’s also ill-advised. Don’t forget that you are as susceptible to burnout as anyone. You’re not invincible. And slaving away “for the good of the business” often ends up actually hurting the business.
One of the strongest pieces of advice I have for business owners is not to forget about their own well-being. Take a holiday every now and then – even just a long weekend can do wonders. Set aside time for family commitments, for seeing friends. Have some hobbies you can escape to when needed. Schedule it in and don’t let it get pushed.
Taking it easy every once in a while doesn’t mean you’re neglecting your business. Rather you’re ensuring its most vital cog remains energised and thinking clearly.
Win a luxury trip to Tasmania
Know someone at a local small business who deserves a break? How does a four-night LuxuryEscapes.com Tasmanian getaway for two worth $8500 sound?
They’ll stay at the award-winning Saffire Freycinet (with flights, food, minibar and selected beverages included).
Go to the Small Business First Facebook page, and tell us in 50 words why your nominee deserves to win. You can even nominate a workmate or yourself. The person nominated in the winning entry must be a Small Business First member to qualify.
Membership is free and includes exclusive deals to help small businesses save money. Small Business First and Fairfax Media may earn a commission on deals through smallbusinessfirst.com.au. Readers should shop around for the best deal to suit their needs. Pinstripe Media, David Koch's family business, is a founder of Small Business First.