Melanoma March is a campaign of not-for-profit organisation, the Melanoma Institute Australia, to raise awareness and funds to combat one of the country's biggest killers.
This year is the 10th anniversary of the program, however, traditional family-friendly and physical events held around the country have been replaced with an interactive digital campaign that all can take part in.
Everyone is asked to buy a $30 digital footprint in support of the one Australian every 30 minutes who is told they have melanoma.
Each footprint is then personalised with a message of support or hope and shared to social media to spread the word.
The aim is to cover the country with digital footprints and in the process raise $500,000 for lifesaving research to develop new treatment techniques.
Melanoma Institute Australia CEO Matthew Browne said that melanoma could impact anyone, regardless of gender, age, skin type or location.
Debbie Henry lost her husband to melanoma 27 years ago. He was just 36. Three years prior, Debbie lost her brother to the same cancer and in 2000 she had her own scare with the disease, but it was caught early.
She now has regular skin checks and urges all to do likewise.
Debbie is a Melanoma committee member with the institute and has already bought digital footprints for her husband and brother.
To buy yours visit melanomamarch.org.au.